MATSUYAMAMATSUYAMA

WHAT'S NEW

News release: M Mark Clean Hands Gel March 13 new product launch

2019/01/17

Simple hand sanitizing, anywhere
M Mark Clean Hands Gel March 13, 2019 new product launch

The M Mark series, designed for family members of all ages and genders, offers the new Clean Hands Gel. Rub the gel thoroughly on fingers and hands, wiping of extra gel as necessary. Instant sanitizing without water. The gel provides an easy way to give your hands a fresh, clean feel whenever you are unable to wash up, whether you are indoors or out and about.

The Clean Hands Gel is made with plant-based alcohol obtained through fermentation. The quick-drying gel is easy to apply and has a light feeling on the hands. The gel, which wipes off quickly even without water, refreshes and sanitizes hands, leaving them feeling smooth and not sticky. The gel comes in two versions, allowing customers to select the one fitting the occasion. The unscented type offers worry-free usage before meals or when interacting with children. The scented version uses natural essential oils from domestically-sourced yuzu citrus as an aromatic component. Its characteristic wafting aroma is the result of essential oils extracted from yuzu rind through a steam distillation method. Refreshing citrus fragrance enters the senses, providing well-needed reinvigoration. Sizes have been expanded to include a pump type for convenient daily use and a mini portable size. Our environmentally-friendly refills let you reuse original gel containers while protecting the earth. The brand-new Clean Hands Gel is adaptable to every lifestyle situation.

■New Product Overview
Clean Hands Gel
Unscented
240ml JPY 950 (excl. tax) / Mini size 50ml JPY 600 (excl. tax)
Refill 220ml JPY 750 (excl. tax)

Yuzu Clean Hands Gel
(including natural essential oils from domestically-sourced yuzu)
240ml JPY 1,150 (excl. tax) / Mini size 50ml JPY 700 (excl. tax)
Refill 220ml JPY 950 (excl. tax)

Contains no parabens, mineral oils, coloring agents, or synthetic perfumes

The news release may be downloaded here.
News-release-web-014

HADAURU Moisturizing Cream was featured in the magazine “kodomoe”

2018/10/23

Moisturization is the most important, basic way to care for the skin. And that’s what we emphasize in “HADAURU Moisturizing Skin Care Series.” HADAURU Moisturizing Creamis one of the most popular items in this series.

It contains soy bean-derived ingredients that condition the horny layer, 5 types of ceramides that supplement the barrier function and emollient ingredient shea butter. It protects the skin moisture without feeling sticky. Try this item to prepare for the dry season.
Check the item / Click here for Brand Site

【We are now accepting orders】Launch of M Mark Yuzu Body Soap

2018/09/10

Suitable for the whole familyM MarkYuzu Body Soap, focused on the scent of domestic yuzu fruit itself, is now accepting orders at Online store.

Focusing on the scent of material itself, we only use Yuzu essential oil as perfume ingredient. Furthermore, we only use Yuzu that are produced in Shikoku, which is one of the major production areas in Japan. The rare essential oil extracted from Yuzu peel permeates the bathroom once you lather up. The feature of soap that produces lather quickly and abundantly, and the mild cleansing ability of amino acid cleansing ingredient make your skin smooth and reduce dryness and tautness after rinsing.
Click here for product details (special site)

【We are now accepting orders】 Launch of Improved M Mark Lip Balms

2018/09/10

Suitable for the whole family M Mark2 types of lip balms have been improved. Online store is now accepting orders.

Yuzu Lip Balm lightly melts on the lips, smoothly blends in and gives natural silkiness and moisture. Also, the scent of Yuzu essential oil has been improved. While keeping the rich feeling and high moisture-retaining power, Shea Butter Lip Balm has improved the smoothness at applying. It firmly covers the lips and leaves them soft and smooth. Click here for product details

Launching of M mark Yuzu Body Soap

2018/08/02

Focusing on the scent of domestic yuzu fruit itself,
M mark Yuzu Body Soap is to be launched on September 12, 2018

We are launching Yuzu Body Soap which blends in domestically produced yuzu essential oil from M Mark series that brings comfort and confidence to the whole family. Since Edo Era, yuzu has been a familiar fruit to the Japanese and it is said that “you won’t catch a cold if you take a yuzu bath on the winter solstice (Toji).” Associated with ‘Wa – Japanese culture’, the scent of yuzu is loved by many people from the world recently.

■Rare domestic yuzu essential oil
Focusing on the scent of material itself, we only use yuzu essential oil as perfume ingredient. Furthermore, we only use yuzu that are produced in Shikoku, which is one of the major production areas in Japan.
We can merely extract 300 ml yuzu essential oil from 100 kg yuzu fruit by extraction method called Expression. Since the method do not apply any heat during extracting, the useful ingredient for scent won’t be damaged and produces a slightly bitter and fresh scent which is unique to yuzu. Enjoy the natural scent that permeates the bathroom once you lather up.

■Produces rich lather that gives your skin a smooth finish
As cleansing ingredient, we use liquid soap made from palm kernel oil and safflower oil boiled by the traditional pot boiling method as a base, blended with amino acid cleansing ingredient which is easy on the skin. With this item, we have succeeded in balancing abundant lather and rich scent by carefully selecting the cleansing ingredient that blends in with soap, and examined numerous times to figure out its right amount since the yuzu essential oil, blended as perfume ingredient, prevents bodysoap from lathering up. The feature of soap that produces lather quickly and abundantly, and the mild cleansing ability of amino acid cleansing ingredient make your skin smooth and reduce dryness and tautness after cleansing.

■ New product profile
M mark Yuzu Body Soap 480mL 1200 yen

Click here to download News ReleaseNews-release-web-012

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